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OAG Improved Reporting with Tableau
to Microsoft Power BI Mig

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Client Overview

Official Aviation Guide (OAG) is a UK-based industry-leading travel data platform that’s been powering aviation intelligence since 1929. With nearly a century of experience, they deliver supply, demand, and pricing datasets via cloud-based APIs and analytics tools. OAG supports the global travel ecosystem by providing insights into flight schedules, status, connections, and historical performance, enabling more informed decision-making across airlines, airports, consultancies, finance, travel technology, and government agencies. Their offerings include nearly real-time data, analytics like the OAG Analyser suite, alerts, and comprehensive historical archives. Operating globally, from the UK headquarters to offices in the USA, Asia, and Lithuania, OAG powers billions of travel decisions each day through its rich, trusted data infrastructure. 

Business Objective

The primary objective of the OAG is to migrate all existing reports and dashboards from Tableau to Microsoft Power BI. While migrating, they wanted to keep Snowflake as the central data source. The intent to migrate away from Tableau was to achieve seamless integration with other Microsoft products like Teams, Azure, and Excel, improve dashboard rendering speed, and reduce licensing costs. 

Industry

Travel

Platform

Azure

Service

Tableu to Power BI Migration

Challenges

Snowflake Performance Issues

Slow rendering of dashboards built on a large Snowflake dataset.

Weak Microsoft Integration

Tableau’s native integration with other Microsoft products, such as Teams and Excel, is weak. 

High Scaling Costs

High licensing and maintenance costs during scaling. 

Complex User Experience

Users found Tableau less intuitive and more challenging to use. 

Limited Report Customization

Tailoring reports for specific departments or user rules requires development efforts.

Inconsistent Cross-Platform

Tableau has different user responses across web, desktop, and mobile platforms.

Results

Zero-Downtime Migration

All 66 Tableau reports were successfully recreated in Microsoft Power BI without business disruption, ensuring continuous access to critical insights throughout the transition.

Faster Performance

Optimized dashboards and reports significantly improved load times, delivering near real-time analytics and enhancing decision-making speed across business teams.

75% Cost Reduction

The migration reduced licensing and infrastructure costs by 75%, while decreasing reliance on central BI teams and improving overall operational efficiency.

Self-Service BI Environment

Microsoft Power BI was designed to scale with future reporting needs and new data sources, empowering OAG business teams to independently create and customize reports, accelerating insight generation.

Technology Stack

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